Keeping in mind the 8th and 9th Sustainable Development Goals of the United Nations (SDG), Economic Growth; and, Industry, Innovation and Infrastructure, one of the Centres of Excellence (COE) LEAD is set in the idea to cradle the aspiring entrepreneurs of MSU. This centre works collaboratively with all the faculties and schools of MSU that have the same end-goal of being a catalyst to nurture entrepreneurial and leadership culture within MSU. One of LEAD’s applaudable initiatives is that it has been the forerunner of establishing entrepreneurship embedded curriculum at MSU. This means all students at MSU will be unequivocally introduced to entrepreneurial and leadership culture, which will surely embrace them in preparation for the future and inevitable Industry Revolution 4.0. Entrepreneurship is the new black.