Business & Management
- Public & Private Law
Description: The researchers in this group are interested in various aspects of law such as Criminal Justice and Crime Issues, Company Law, Employment and Industrial Relations Law, Islamic Law, and IT law.
Key Research Area:Business & Management, Islamic Management, Cyber Security
SDG: Peace, Justice, and Strong Institutions - Operational Strategic Management (OSM)
Scopes of OSM:- Conceptualizations on the Dimensions for Halal Orientation for Food Manufacturers: A Study in the Context of Malaysia.
- Supply chain policy for the World View of Innovations.
- Strategic Leadership on organisation performance, strategic orientation, and operational strategy.
- Competitiveness Analysis of ASEAN Automotive Industry: A comparison between Malaysia and Thailand
- Halal Orientation Strategy (HOS) Reinforces to Positive Results on Quality, Time, Cost Control and Flexibility among Halal Food Manufacturers in Malaysia Context
Key Research Area:Business & Management
SDG: Industry, Innovation, and Infrastructure - Entrepreneurship
Description: This research group focuses on key issues relating to entrepreneurship and management which impacts the world's sustainable development. We study fundamental and applied research on all aspects of entrepreneurship, business, and management. Besides, we investigate entrepreneurship on multiple levels of analysis within the characteristics of entrepreneurial phenomenon.
Key Research Area:Business & Management, Entrepreneurship
SDG: Decent Work and Economic Growth - SEIRS- Social Enterprise & IR 4.0 Sustainability
Description: This research group focuses on IT in business. In recent decades, billions of dollars have been invested in information technology (IT). A key concern of business professional is alignment—applying IT in an appropriate and timely way and in harmony with business strategies, goals, and needs. Managing IT and business issues and how to make sure IT plays a role in organisations during the Industry Revolution 4.0 are important factors for achieving sustainability and organisational effectiveness.
Key Research Area:Business & Management, New Media Technology
SDG: Industry, Innovation, and Infrastructure - Leadership & HRM
Description: Researchers in this group investigate and discuss human resource management issues and relevant implications happening globally in the HR arena. We identify the barriers to effective HR and aim to build a HR strategy that supports the corporate goals. We also analyse theory and its translation into practice, organisational contexts and disciplines including human resource management; organisational behaviour; strategic management; organisational change, development, and learning.
Key Research Area:Business & Management
SDG: Peace, Justice, and Strong Institution - International Business: Opportunities & Challenges
Description: Researchers in this group investigate and discuss human resource management issues and relevant implications happening globally in the HR arena. We identify the barriers to effective HR and aim to build a HR strategy that supports the corporate goals. We also analyse theory and its translation into practice, organisational contexts and disciplines including human resource management; organisational behaviour; strategic management; organisational change, development, and learning.
Key Research Area: Business & Management, Entrepreneurship
SDG: Decent Work and Economic Growth - Digital Marketing
Description: This research group focuses on marketing and retail management. We study on the key issues and challenges that are faced in contemporary marketing, marketing research, A & P strategies and for the future development of the concept and philosophy. We also focus on the relationship between companies and stakeholders, in addition to developing successful marketing strategies in the 21st century with the emergence of new media (e.g. social media). Along the way, we explore and discuss issues such as disengagement of customers (consumer behaviour) and ethical issues in marketing sphere.
Key Research Area: Business & Management, Social Media
SDG: Industry, Innovation, and Infrastructure
Research list:
- The Effect of Behavioral Work Environment on Employees’ Productivity in the Oil and Gas Sector in Libya
- Geographical Indication for Gastronomy Tourism: Maximising Intellectual Property Value and Branding
- Exploring Motivation and commitment on job satisfaction and employee performance in Work from Home (WFH) perspective
- Covid-19: Analysis on financial wellbeing during the implementation of Movement Control Order in Malaysia
- Relationship between Perceived Usefulness and Online Shopping Behaviour among University Students
- The Impact of Training and Development on Employee Performance in Agriculture Sector